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Reports

The Power of Cross-Tabulation – Turning Data into Strategic Insights

Cross-tabulation is a tool that helps you transform complex data into digestible insights. Discover the significant benefits of cross-tabulation in your data analysis and how it can help your decision-making process. Cross-tabulation – 4 Benefits for Better Data Analysis Data is everywhere, but understanding it can be challenging. Cross-tabulation is here to help. It’s a…

Automation

5 report tasks not to do manually

The job of a researcher has over the years become faster, more streamlined, and in many respects, increasingly automated. There are efficient systems for handling survey research, data processing, and visualization – all within the same platform. But despite this, many still find themselves manually manipulating their data in Excel and statistical programs like SPSS…

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Surveys

Why you should use open-ended questions in your surveys

One of the most effective question types used in surveys is open-ended questions. They are typically used to gather a freer response than what is possible with fixed answer options. However, it’s important that you decide early on what the answers will be used for and how you will analyze them to maximize their utility.…

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